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The Latest


Wish We'd Done That. Oh, Wait, We Did! Installment 2
Welcome back to the next installment of WWDTOWWD! Today, I invite you to digitally page through this brochure we wrote and designed for...

Pete Van Regenmorter
Nov 18, 2015


Why Captivate?
Why invest in creative, captivating approaches to communicating with your target audience, when communication is as simple as showing...

Pete Van Regenmorter
Nov 18, 2015


What is Captivation Capital? Part 1
Your company could benefit from a banana waffle machine, organic free-range accounting (see Figure 1), supersonic cubicle...

Pete Van Regenmorter
Nov 17, 2015


Wish We'd Done That. Oh, Wait, We Did! Installment 1
Don't get me wrong. I see stuff every day that makes me (grudgingly) mutter to myself..."wish I'd done that." But this running...

Pete Van Regenmorter
Nov 4, 2015


Gotta Love It 2
This email just came in today. Different client. Different project. Since we get these on a regular basis, we decided to make it a...

Pete Van Regenmorter
Oct 30, 2015


Driven By Captivation
Captivation Capital, Inc. is on the move. See, one of the beauties of Captivation Capital®—captivating advertising concepts so valuable...

Pete Van Regenmorter
Oct 26, 2015


Send in the Clones
I make ads, so I pay attention to other people's. Trends come and go in advertising, like any other art-related endeavor. And, like any...

Pete Van Regenmorter
Oct 20, 2015
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